Sometimes it takes a semi-outsider to recognize a niche. Brynne Rinderknecht, a set designer and stylist for Playboy Magazine found herself answering all kinds of questions from friends and friends-of-friends about creating sexy, seductive bedrooms. A few years of this, combined with the enthusiastic response she received from readers who wrote in to ask about the lamp, the throw, the wallpaper, and not the model(!) in the picture, and Rinderknecht, realized she was on to something. The result is Bedrooms by Byrnne, a luxury boudoir design service. The purpose is “to create tasteful and seductive stories for the bedroom that improve the quality of your days and nights.” It’s proven to be a very successful market position.
Rooms. A Place... to be playful.
Daily Candy Feature
What goes on in your boudoir is your business. And, well, the business of Brynne Rinderknecht, a set designer for Playboy who recently launched interior design company Bedrooms by Brynne.
Rinderknecht considers the bedroom a stage where comfort and sex appeal are crucial (especially for those of us who haven’t yet earned our ears) and believes that the space should reflect things that inspire you (an Anäis Nin novel, an exotic trip to Lamu, or a smooth scotch).
In the News: 5 Ways to… Add Romance to the Bedroom
Click here to read the full article in the Chicago Tribune archives.
Let’s be clear. We’re talking decor here.
And we have been talking to someone who knows her way around the bedroom.She’s Brynne Rinderknecht, a Chicago-based stylist/production designer forPlayboy Magazine. She puts together the sets for photography. She finds thegreat beds, the sensuous sheets, the silken pillows. Because she developed anexpertise in the art of bedrooms, Rinderknecht, 28, recently started her own interior design business, focusing entirely on the bedroom(www.bedroomsbybrynne.com). And although Rinderknecht designs “from the bedout” (which means she treats the bed as the most important element in the roomand everything radiates from it), we asked her to come up with five ideas foradding sensuality to this room that don’t involve buying a new bed.